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About the Postpartum Campaign

Get Help Now. Call 1-833-TLC-MAMA (1-833-852-6262) for 24/7 free confidential support for pregnant and new moms. If you are in mental health distress or have a suicidal crisis, call or text the Suicide and Crisis Lifeline at 988 for free and confidential support.

Trigger Warning: Mentions of mental health distress, self-harm, and suicide.

Illustration of a diverse group of women engaged in conversation.Postpartum depression (PPD) is a serious mental illness and public health problem with an estimated 13.4% of U.S. women reporting PPD symptoms in the 12 months after childbirth

About the Campaign

To address this public health issue, the U.S. Department of Health and Human Services (HHS) Office on Women’s Health (OWH) launched the Talking Postpartum Depression campaign.

The goal of the Talking Postpartum Depression campaign is to encourage women to seek help for PPD by destigmatizing PPD through increased

  • Awareness of PPD symptoms
  • Visibility of reliable resources
  • Understanding of ways to access care

The campaign highlights personal stories of women who have experienced PPD as well as tailored resources for women, friends, family members, and healthcare professionals.

 


 

What Does the Campaign Include?

  • Videos featuring women who share their personal PPD journeys. The campaign features women from diverse backgrounds and shows their unique paths to treatment and healing.
  • Photo Gallery highlighting additional PPD healing journeys. Explore more stories from women who reached out for PPD support.
  • Campaign Toolkit for organizations and supporters to spread the campaign message and reduce the stigma around PPD.

Read more about the campaign announcement here.

Five portraits of diverse women framed in pink circles, creating a vibrant and inclusive graphic.

1Centers for Disease Control and Prevention, Division of Reproductive Health. (2020). Pregnancy Risk Assessment Monitoring System (PRAMS). Washington, DC: Centers for Disease Control and Prevention. Retrieved from: https://www.cdc.gov/prams/prams-data/mch-indicators/states/pdf/2020/All-Sites-PRAMS-MCH-Indicators-508.pdf. Accessed on June 5th, 2023.